CGR is top ad agency for 2003
CGR COMMUNICATIONS
Ltd. yesterday won The Gleaner's top Billing Award for 2003, for placing
the highest volume of advertisements in the company's various publications.
At an appreciation
luncheon, which honoured advertising agencies and their clients,
The Gleaner's chairman and managing director, Oliver Clarke, presented
the top award to Andrew Rousseau, managing director of CGR Communications,
and chairman, Anthony Gambrill.
"It's quite
a pleasure to be here," said Mr. Gambrill, whose company won
an award for the second highest volume in 2002.
This year, the
second place award went to 2002's top awardee, Dunlop Corbin Com-munications.
Gurney Beckford, chairman and CEO, accepted the award on the company's
behalf.
"We feel
honoured to have received an award. Our clients trust us with their
budget and business to make wise media buying decisions on their
behalf. We congratulate the other winners," Mr. Beckford said,
following the luncheon, held at the Jamaica Pegasus Hotel, New Kingston.
OGM Integrated Communications Ltd., which received last year's award
for the agency achieving the highest growth performance in 2002,
was third place winner for 2003.
"This award
that we have received (shows) you have entrusted us with your money
and we have spent it wisely," said a delighted Oral McCook,
OGM's managing director.
Advertising
and Marketing was named most co-operative and compliant agency and
Waterworks won an award for best growth performance.
During the luncheon,
Mr. Clarke said he hoped advertisers got good value from the company's
services and indicated they will get better value in 2004.
Garfield Grandison,
The Gleaner's Editor-in-Chief, also spoke on the company's successes
in 2003, among them, the creation of the GiltEdge magazine. A product
of the Mona School of Business and The Gleaner, the GiltEdge magazine
serves as an objective guide to investors in assessing the performance
of companies listed on the Jamaica Stock Exchange.
EMPHASIS
ON EDUCATION
Mr. Grandison
spoke about The Gleaner's plans for 2004, including its focus on
education.
"We believe
that the school system is graduating too many people who are not
ready for the world of work and they are not ready for higher education,"
Mr. Grandison said.
Stressing the
focus was not an attack on Government, school administration or
teachers, Mr. Grandison said it was aimed at highlighting education
triumphs, examining problems and finding solutions to issues such
as falling literacy levels.
"What is
really required is a national commitment, a national determination
and a national willingness to work towards improving the education
system in Jamaica because there are no valid reasons why Jamaica
cannot transform schools to make literacy possible for all students,"
he said, to applause.
The Gleaner's
advertising and marketing manager Yvonne Senior also commended other
advertisers who did business with the newspaper.
"... Each
one of you is blessed by having leadership at the highest levels
of professionalism and staff that is committed, tireless and dedicated
to the excellence of your clients. So, although we, as is traditional,
give special recognition to the agencies that place the highest
volumes of sales in the year just ended, you are all truly top performers
in our industry, and, therefore, our top winners also."
Published
Tuesday, February 10, 2004
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